About Essential Elements of Design: Design Principles and Software Overview course

Designing for an organization, while technically demanding, is not just about knowing how to use a page layout program like InDesign or how to manipulate photos with Photoshop. A designer is a visual storyteller, someone who combines words with images and typography to best convey information to an audience. Good design evokes emotion and conveys the news of the day with clarity and tone. A well-designed business card, brochure, or website makes the content more attractive, understandable, and quick to consume. Design is not just about “making it pretty”; it is also about content, layout, and audience analysis.

Company

University of Colorado

Resources

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