Gupshup

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Marketing

AI Chatbots

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About Gupshup

Gupshup is a Conversational Engagement Platform that enables businesses to interact with customers through AI-powered chatbots and messaging tools across various channels, including WhatsApp, SMS, and RCS. The platform offers features for conversational marketing, commerce, and support, allowing companies to automate customer interactions, personalize experiences, and optimize campaigns to drive engagement and conversions. With a focus on mobile-first ecosystems, Gupshup aims to transform traditional customer engagement into seamless, two-way conversations.

Gupshup key features

**Conversational Tools**: Provides a suite of tools for managing customer interactions throughout the customer lifecycle, including Campaign Manager, Bot Studio, Agent Assist, and Conversational AI.
**Omnichannel Messaging**: Supports communication across multiple channels such as WhatsApp, SMS, RCS, Viber, Voice, Instagram, Web & App, and Telegram.
**Personalization**: Offers unified customer profiles to personalize conversations and enhance customer engagement.
**Enterprise Security**: Ensures enterprise-grade security to protect data and maintain customer privacy.
**AI-Powered Automation**: Utilizes advanced AI for automating marketing, commerce, and support interactions, enabling efficient customer engagement.

Gupshup use cases

**Conversational Marketing**: Engage prospects through their preferred messaging channels to capture leads and increase customer retention using AI-powered chatbots.
**Conversational Commerce**: Facilitate sales by providing personalized recommendations, digital catalogs, and one-click payment options directly within messaging apps.
**Conversational Support**: Offer 24/7 customer service through chatbots that can resolve up to 80% of queries automatically, with seamless handover to live agents for complex issues.
**Campaign Management**: Automate and optimize multi-channel marketing campaigns, including personalized notifications and re-engagement strategies based on customer behavior.
**Integration with Existing Systems**: Connect with over 1000 applications to streamline workflows, enhance customer interactions, and improve operational efficiency across various business functions.

Useful for

Enables businesses to engage customers through personalized, two-way conversations across multiple messaging platforms.
Facilitates automated marketing campaigns that target specific customer segments, enhancing engagement and conversion rates.
Provides tools for real-time customer support, allowing businesses to resolve queries efficiently and improve customer satisfaction.
Offers a unified platform for managing customer interactions, streamlining workflows, and integrating with existing systems for better operational efficiency.
Supports the creation of custom conversational journeys with no coding required, making it accessible for various business functions.

Price

Gupshup offers a unified platform for conversational marketing, commerce, and support across 30+ messaging channels.
The platform supports over 10 billion messages per month and is utilized by more than 45,000 brands globally.
Gupshup's services include Campaign Manager, Bot Studio, Agent Assist, and Conversational AI, enabling businesses to automate and personalize customer interactions.
The platform provides tools for creating and managing multi-channel campaigns, optimizing performance, and enhancing marketing ROI.
Gupshup integrates with various applications and platforms, allowing for seamless communication and engagement with customers.

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