Whisk vs Phot AI: Which is better?

Whisk is a Google Labs experimental tool that uses images as prompts to generate new AI images.

- Phot.ai is a platform for processing and enhancing photos using artificial intelligence. - It offers tools for image editing, automatic optimization and creation of unique effects, allowing users to easily improve their photos and share them on social networks.

View Phot AI

Key features

Whisk

Image-to-image prompting — use pictures, not just text, as inputs.
Subject + scene + style — mix separate reference images into one result.
Powered by Google Imagen — built on Google's image generation models.
Google Labs experiment — free to try in supported regions.

Phot AI

AI-Driven Creative Generation: The platform utilizes AI to generate and optimize ad creatives, product listings, and videos, allowing for rapid testing and scaling of marketing materials.
Multi-Channel Publishing: Users can publish creatives across various platforms including TikTok, Meta, YouTube, Shopify, Amazon, and Google, ensuring a broad reach.

Whisk vs Phot AI: Which is better?

W Whisk

Whisk is a Google Labs experimental tool that uses images as prompts to generate new AI images.

View Whisk

Phot AI

View Phot AI

Key features

Whisk

Image-to-image prompting — use pictures, not just text, as inputs.
Subject + scene + style — mix separate reference images into one result.
Powered by Google Imagen — built on Google's image generation models.
Google Labs experiment — free to try in supported regions.

Phot AI

AI-Driven Creative Generation: The platform utilizes AI to generate and optimize ad creatives, product listings, and videos, allowing for rapid testing and scaling of marketing materials.
Multi-Channel Publishing: Users can publish creatives across various platforms including TikTok, Meta, YouTube, Shopify, Amazon, and Google, ensuring a broad reach.

Useful for

Whisk

Creators who want to generate images using other images as prompts.
Designers exploring visual ideas by remixing subject, scene, and style.
Anyone wanting quick AI image generation without writing detailed prompts.

Phot AI

Automated Creative Generation: The platform generates a wide variety of ad creatives quickly, allowing brands to test multiple angles and formats without extensive manual effort.
Data-Driven Insights: It utilizes performance data and competitive analysis to discover winning angles, reducing guesswork and increasing the likelihood of successful campaigns.
Continuous Optimization: The system enables ongoing testing and iteration, ensuring that creatives remain fresh and effective, thus combating creative fatigue.
Multi-Platform Compatibility: Creatives are optimized for various platforms, ensuring that brands can effectively reach their target audiences across different channels.
Scalable Solutions: The platform supports high-volume production, making it suitable for brands looking to scale their marketing efforts efficiently.

Use cases

Whisk

Combining a subject, scene, and style image into a new generated image.
Rapidly iterating on visual concepts and moodboards.
Creating images without crafting long text prompts.

Phot AI

Generate and test multiple ad creatives for products using AI-driven insights to identify winning angles.
Create optimized product listings for various marketplaces, ensuring compliance and conversion readiness.
Produce high-quality video content rapidly, including UGC and cinematic ads, tailored for different platforms.
Implement systematic testing and iteration of marketing angles to prevent creative fatigue and enhance performance.
Provide managed services for brands seeking end-to-end execution of their creative and marketing strategies.

Price

Whisk

Free to use as a Google Labs experiment in supported regions.

Phot AI

Starter Plan: $0.00 billed annually; includes 1 listing, 500 credits/month, 1 marketplace account, and access to 20+ AI editing tools.
Pro+ Plan: $0.00 billed annually; includes 4 listings or 30 ad creatives, 1500 credits/month, multiple marketplace accounts, and batch angle testing.
Growth Plan: $0.00 billed annually; includes 8 listings or 60 ad creatives, 1500 credits/month per seat, multiple marketplace accounts, and shared team workspace.
Enterprise Plan: Custom pricing; designed for large-scale brands and agencies with unlimited brands and catalogs.
Add-on Credits: Available for all plans to increase monthly credits beyond the standard allocation.