Branded vs Hedy AI: Which is better?

Branded Research, now part of Dynata, specializes in providing high-quality consumer insights through a vast audience network of over 2 million participants. The platform utilizes advanced AI technology to ensure data integrity and quality, enabling clients to conduct targeted research across diverse consumer segments. With automated API access, Branded Research facilitates real-time connections to niche audiences, enhancing the effectiveness of both qualitative and quantitative research methodologies.

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Hedy AI

Hedy is an AI-powered application designed to provide real-time insights and recommendations during business meetings, lectures, and personal conversations. It listens to discussions, analyzes the content, and offers tailored prompts and summaries to enhance user engagement and decision-making. The app supports multiple languages and features a post-session chat function for reviewing past interactions.

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Key features

Branded

AI-Driven Quality Assurance: Utilizes artificial intelligence to verify participant responses, ensuring data integrity with over 95% accuracy in identifying poor actors.
Intelligent Audience Sampling: Offers access to a diverse audience of over 2 million members, allowing for precise targeting across 100+ consumer segments and industries.
Automated API Access: Provides programmatic API solutions for real-time connection to custom audiences, capturing emotions, motivations, and values for comprehensive insights.
Multi-Method Research Capabilities: Supports a wide range of qualitative and quantitative research methods, including webcam studies, emotional AI, and surveys.
Commitment to User Experience: Focuses on creating a comfortable environment for participants, enhancing the quality of insights through open and authentic responses.

Hedy AI

Provides real-time, customized insights and recommendations for business meetings and classes.
Supports multilingual conversations, allowing users to select their preferred language for interaction.
Offers automatic transcription and summaries of meetings, including key points and action items.
Features a "Post-Session Chat" for revisiting past sessions and asking follow-up questions.
Includes a "Medical Consultation" mode to assist users during medical appointments with jargon decoding and question generation.

Useful for

Branded

Provides access to a diverse audience of over 2 million members, enabling targeted research across various consumer segments and industries.
Utilizes AI to ensure high-quality insights by verifying participant responses and removing poor actors with over 95% accuracy.
Offers automated API access for real-time connections to custom audiences, facilitating efficient data collection and analysis.
Supports a wide range of qualitative and quantitative research methodologies, enhancing the depth and quality of insights gathered.
Prioritizes user experience, leading to more authentic responses and higher engagement from participants in research studies.

Hedy AI

Provides real-time, customized insights and recommendations to enhance performance in business meetings and classes.
Helps users formulate impressive answers and spot critical issues during conversations.
Summarizes key actions and decisions post-session for better retention and application of knowledge.
Supports multilingual conversations, allowing users to engage in their preferred language.
Offers automatic transcripts and session summaries, streamlining the review process and improving future interactions.

Use cases

Branded

Conducting qualitative and quantitative research using various methodologies, including webcam studies and emotional AI.
Accessing niche target audiences through advanced algorithms for efficient participant recruitment across diverse segments.
Utilizing AI to ensure data quality by vetting participant responses and removing poor actors with high accuracy.
Offering automated API access for real-time connections to custom audiences, capturing emotions and motivations for comprehensive insights.
Supporting product development and concept testing by providing insights into consumer needs, motivations, and purchase drivers.

Hedy AI

Provide real-time, customized insights and recommendations during business meetings and classes.
Assist users in formulating impressive answers and spotting critical issues in conversations.
Generate automatic transcripts and summaries of meetings, highlighting key points and action items.
Offer multilingual support, allowing users to select their preferred language for insights and communication.
Facilitate medical consultations by helping users understand medical jargon, generate questions, and summarize next steps.

Price

Branded

Pricing details are not explicitly mentioned in the provided text.
Users can get a quote based on their specific needs.
The application offers automated API access to custom audiences.
The platform supports a wide range of qualitative and quantitative research methods.
There is a commitment to data quality and user experience, but no specific pricing plans are outlined.

Hedy AI

Free Plan: $0 per month, includes sessions up to 15 minutes, understands conversations in 8 languages, and allows chat with Hedy in your preferred language.
Pro Plan: $9.99 per month, offers unlimited meeting length, unlimited number of sessions, a web app to chat with Hedy, post-session chat capabilities, and multilingual support.