Apollo.io vs Knowmore: Which is better?

Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data — all in one place. Known for its industry-leading B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with unparalleled precision and ease. Trusted by 500,000+ companies, including Autodesk, Cyera, and DocuSign, Apollo is building the number one go-to-market platform to make the sales process intelligent, turnkey, and accessible for all.

Knowmore is an AI-driven tool designed to help businesses turn website leads into paying customers. It operates by scraping and analyzing data from every B2B lead that users glean from their websites, thereby identifying potential customers. Knowmore not only provides insight into individual users but also reveals valuable intelligence about their companies. It can offer a data-driven breakdown of leads who have submitted a form on your site, enabling better understanding of their professional context. Beyond this user-level analysis, it also uncovers which companies demonstrate the most interest in your products. Additionally, Knowmore helps users fine-tune their product positioning by offering role-specific insights into customers. This tool aims to provide a swift and efficient way to turn website leads into paying customers, by revealing potentially overlooked B2B leads and contributing to increased engagement and conversions. Businesses across the spectrum, from start-ups to established corporations, are leveraging Knowmore for customer conversion. In summary, Knowmore is a comprehensive AI-backed tool providing insights to optimize lead conversion and achieve better customer engagement.