Abnormal Security vs Branded: Which is better?

The Abnormal Cloud Email Security tool is an advanced email protection platform designed to prevent various types of malicious email attacks. It offers robust security measures to combat credential phishing, business email compromise, account takeover, and other email-based threats. The tool's primary focus is to provide comprehensive protection by blocking targeted inbound email attacks, including supply chain fraud and credential phishing attempts.In addition, the Abnormal Cloud Email Security tool includes features to detect and stop account takeovers, attacks through third-party applications, and other platform threats. It also offers predictive capabilities to alert users of high-risk configuration changes related to users, apps, and mail tenants. As for email security operations, the tool provides automation for efficient triage and remediation of user-reported emails.With a cloud-native, API-based architecture, the Abnormal Cloud Email Security tool installs easily without the need for extensive configuration or operational overhead. It leverages behavioral anomaly detection utilizing generative AI to create per-user and per-organization behavioral models. The tool also extends its protection to email-like channels such as Slack, Microsoft Teams, and Zoom.The Abnormal Cloud Email Security tool aims to deliver exceptional business value by offering enhanced protection against advanced email attacks, reducing security costs by eliminating redundant secure email gateway expenses, and safeguarding organizations against future threats that exploit email-like applications. Trused by over 10% of the Fortune 500, this tool has been proven to provide a significant return on investment and is recommended by market leaders.

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Branded

Branded Research, now part of Dynata, specializes in providing high-quality consumer insights through a vast audience network of over 2 million participants. The platform utilizes advanced AI technology to ensure data integrity and quality, enabling clients to conduct targeted research across diverse consumer segments. With automated API access, Branded Research facilitates real-time connections to niche audiences, enhancing the effectiveness of both qualitative and quantitative research methodologies.

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Key features

Abnormal SecurityNo data

Branded

AI-Driven Quality Assurance: Utilizes artificial intelligence to verify participant responses, ensuring data integrity with over 95% accuracy in identifying poor actors.
Intelligent Audience Sampling: Offers access to a diverse audience of over 2 million members, allowing for precise targeting across 100+ consumer segments and industries.
Automated API Access: Provides programmatic API solutions for real-time connection to custom audiences, capturing emotions, motivations, and values for comprehensive insights.
Multi-Method Research Capabilities: Supports a wide range of qualitative and quantitative research methods, including webcam studies, emotional AI, and surveys.
Commitment to User Experience: Focuses on creating a comfortable environment for participants, enhancing the quality of insights through open and authentic responses.

Useful for

Abnormal SecurityNo data

Branded

Provides access to a diverse audience of over 2 million members, enabling targeted research across various consumer segments and industries.
Utilizes AI to ensure high-quality insights by verifying participant responses and removing poor actors with over 95% accuracy.
Offers automated API access for real-time connections to custom audiences, facilitating efficient data collection and analysis.
Supports a wide range of qualitative and quantitative research methodologies, enhancing the depth and quality of insights gathered.
Prioritizes user experience, leading to more authentic responses and higher engagement from participants in research studies.

Use cases

Abnormal SecurityNo data

Branded

Conducting qualitative and quantitative research using various methodologies, including webcam studies and emotional AI.
Accessing niche target audiences through advanced algorithms for efficient participant recruitment across diverse segments.
Utilizing AI to ensure data quality by vetting participant responses and removing poor actors with high accuracy.
Offering automated API access for real-time connections to custom audiences, capturing emotions and motivations for comprehensive insights.
Supporting product development and concept testing by providing insights into consumer needs, motivations, and purchase drivers.

Price

Abnormal SecurityFree

Branded

Pricing details are not explicitly mentioned in the provided text.
Users can get a quote based on their specific needs.
The application offers automated API access to custom audiences.
The platform supports a wide range of qualitative and quantitative research methods.
There is a commitment to data quality and user experience, but no specific pricing plans are outlined.